It is all possible!

Building the employment brand of regional Australia from the inside-out.

What if regional career opportunities were as well known, understood, and attractive as those in metro areas, and regional businesses had the people skills, capabilities and capacity to realise their fullest potential?

More than ever before skilled people are looking for career opportunities that don’t come at a cost. Wellbeing is the new imperative and regional employers are well placed to embrace the shift. It’s time to bring awareness, understanding and real interest in regional careers and all that regional employers have to offer. Now is the time to elevate the employment brand of regional Australia.

7.1 months - A candidate's Journey

Only 15% of candidates are actively applying. 85% of candidates are passive. A candidate's journey currently averages 48 interactions with a prospective employer's brand before applying.

Wellbeing is the #1 priority for people in the workplace

Employee wellbeing is the new workplace imperative according to the State of the Global Workplace 2022 report. Living with space and a connection to the environment are critical career decisions.

Human Resource capabilities of regional business

With more than 250k small-medium businesses in regional Australia, 70% have little to no internal HR capabilities according to the Society of Human Resource Management.

Significance of employer branding

Because 86% of job seekers actively research a company when deciding where to apply and 75% are more likely to apply if they can see an employer actively managing their employment brand.

Regional labour demand

In June 2024 Regional Australia Institute reported regional job vacancies remained steady at 79,000. Even in today’s economy, annual regional job vacancies have only experienced a 0.3% drop, compared to 16.5% in metro areas.

Think Regional is a bespoke, never seen before, collaborative approach to employment branding. Historically, many regional employers have not had the capacity. Now, with shared belief comes shared value, with broad visibility comes awareness, and with genuine connection comes real engagement. We invite you to partner with Think Regional.

FAQs
1/10
What is the importance of employment branding?
What is the importance of employment branding?
What is the importance of having a HR and Marketing approach?
What is the importance of having a HR and Marketing approach?
What is a talent acquisition strategy?
What is a talent acquisition strategy?
What is an employer value proposition?
What is an employer value proposition?
What is a recruitment marketing plan?
What is a recruitment marketing plan?
What is a skilled person?
What is a skilled person?
How is Think Regional different to a traditional job board?
How is Think Regional different to a traditional job board?
What is South Coast's unique career value proposition?
What is South Coast's unique career value proposition?
What is the Career Builder Network?
What is the Career Builder Network?
We're starting to see the results (April 2024)
We're starting to see the results (April 2024)

Get in touch today to find out more about our tailored packages to suit the size and recruitment needs of your business.

Are you ready? Let's get started!
Our offices are based in regional areas so we understand first-hand the challenge of attracting and recruiting skilled people to specialist roles. We know CareSouth is an incredible place to work with lots of rewarding career opportunities, but we have struggled to get that message across in a noisy marketplace. We are looking forward to building a partnership with Think Regional to collaboratively elevate the employment brand of regional Australia.
Renee Knight
Renee KnightExecutive Officer - Business, CareSouth
Think Regional will fill a vital role in helping people to see the path from school into employment and the training they need to do to get there. We are fully supportive of Think Regional and the work they are doing.
Sophie Ray
Sophie RayDirector, Shoalhaven Education Fund
We view Think Regional as a strategic partner that will help us amplify our voice, cut through the noise, and attract the talent that will contribute to our continued regional success. The impact of Think Regional goes beyond mere recruitment; it creates a platform for businesses like ours to connect, collaborate, and collectively strengthen the employment landscape in regional areas. We look forward to building a partnership that addresses our immediate hiring needs and contributes to the long-term growth of the regions we call home.
Brendan Goddard
Brendan GoddardManaging Director, Macey Insurance Brokers
Think Regional is the missing link to challenging misconceptions around employment opportunities available in regional Australia. Relevant across the board, from those new to entering the workforce through to seasoned employees, Think Regional offers a new and exciting platform to educate and elevate the employment brand of regional businesses.
Sarah Krebs
Sarah KrebsDirector, Berry Veterinary Clinic
By consolidating local labour market information, Think Regional will assist me to explain to students the types of opportunities that are available locally, which is something we have struggled to provide information on in the past.
Holly Pastor
Holly PastorCareers Adviser, Regional High School, NSW
Think Regional is helping change long standing perceptions that as a professional there are no career opportunities outside the city....there are. To ensure success we need to adopt a team approach. Financial Dynamics and other employers on the South Coast need to collaborate, promote, and invest in Think Regional. This is the only way to entice other like-minded professionals to come and see what we have to offer.
Julie Armistead
Julie ArmisteadDirector, Financial Dynamics
The ability of Think Regional to bring awareness to the potential available to build your ideal career within the Veterinary industry, no matter your role, is crucial to the sustainability of regional veterinary practices and we are thrilled to be partnering together.
Bryden Krebs
Bryden KrebsDirector, Berry Veterinary Clinic
Navigating the complexities of recruiting in a highly competitive environment can be daunting, especially when trying to attract talent to regional areas. If you find yourself facing these challenges, I highly recommend having a chat with the team at Think Regional. Shoalhaven Occupational Therapy has experienced significant success by partnering with Think Regional, transforming our recruitment approach and effectively attracting top talent to the Shoalhaven Region.
Nathan Carson
Nathan CarsonDirector - South Coast Therapy and Support Group
South Coast, NSW

Are you ready?

Join other regional employers to build the employment brand of regional Australia from the inside-out and attract the skills needed for your business.

Get in touch today to find out more about our tailored packages to suit the size and recruitment needs of your business.